23 Oct Is San Diego a ‘Design World Capital’? Written by: Roger Showley
Design — in all its forms — will be at the forefront of the San Diego civic conversation this week with advocates hoping San Diego will be declared a “Design World Capital” by 2028.
“Design is not likely what you expect it is,” said Scott Robinson, a graphic designer who founded his FreshForm Interactive digital marketing company in 2001 and chairs the year-old Design Forward Alliance. “Design today is solving complex problems.”
Urban design, architectural design and design thinking will be the focus at three sets of events starting Wednesday.