Design Forward SD | How Good Design Will Impact Your Bottom Line
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How Good Design Will Impact Your Bottom Line

2016 Design Forward Summit_Don Norman

How Good Design Will Impact Your Bottom Line

Companies are facing decisions on how to think about design. Do you invest or think this is just the next fad here today, gone tomorrow?

Design led companies see design as more than aesthetics or how something looks. Instead, they have a shift in mindset to see good design as creating a memorable customer experience. These experiences do more than simply engage audiences. They build and nurture deeply rooted, personalized connections.

Design Forward Summit 2017 brings together smart, forward thinking organizations that embed design into their business practices. You will speak face to face with leaders in these organizations that are committed to creating a deeper loyalty among customers, and ultimately to make an impact on their business results. Learn how design sits at the core of creating amazing brand experiences.

2016 Design Forward Summit_Don Norman

2016 Design Forward Summit_Don Norman

 

Successful companies won’t just create great design. They’ll have a secret weapon to help them stand out. Others that aren’t willing to invest in design because they think it can’t be measured or tied to ROI will fall behind. Where will your company stand?

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